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italian specs

All the creativities delivered in redirect, tracking pixel included, must be provided in https. Creativities not conforming to https will be not published.
Format delivered by Italiaonline, consisting of just 1 creativity fully clickable
It’s possible to download the psd and jpeg files to have any graphic examples of the specifications of the format. The same files can be also downloaded through the two buttons under the graphic preview of the format on the left of this page.
Send creativities by email to with reference to Italiaonline Sales Account in copy: at least 3 working days before publication. In the subject of the email, please indicate order ID and description (Ex: LB_012345 – Advertiser Name – Product Name – Month/Year): in absence of order ID, indicate the description (see the creativity policy for details).


Available on

Libero Mail, Libero Tecnologia, Virgilio Local, Virgilio Mail, Virgilio Motori, Virgilio Notizie, Virgilio Sport, Virgilio Video, Buonissimo, QuiFinanza, PagineBianche, SiViaggia, Supereva, TuttoCittà, 3Bmeteo, DireDonna, GravidanzaOnLine, Junglam, Milleunadonna, Roba da Donne, Tiscali


Format GIF, JPG
Size 1920 x at least 600 px
Maximum weight 300 KB
Redirect No: the format is delivered by Italiaonline.
Background The part of the background not covered by the provided creativity will be colored: please indicate the background color to use. It must be in harmony with the rest of creativity.

Link and tracking (static and dynamic formats)

URL must be sent separately to Italiaonline, do not enter or change it in creativities. Each creativity can have a single URL associated with. Send to Italiaonline a link with a domain (eg: …) or an equivalent click command, not an IP address (eg http://123.156.789 …).

Tracking – Click count
Optional: provide a click command that tracks the landing page as indicated by the third party service used.

Tracking – Impression count
Optional: provide a tracking pixel as indicated by the third party service used. Italiaonline will accept only tracking pixels with HTTPS protocol (all the elements of the redirect creativity must be recalled in safe mode).


See all ADV formats