ADV formats The Interstitial Webmail Video format is managed by Third Party services. Link The URL must be provided separately to Italiaonline, it must not be inserted or modified in the creative. Only one URL should be associated with each creative. Send Italiaonline a link with a domain (eg: http://www.italiaonline.it …) or an equivalent click command: not an IP address (eg: http://123.156.789 …). Link Count Tracking Optional: provide a click command that tracks the landing page, in the manner required by the third-party service used. Impression Count Tracking Optional: provide a tracking pixel in the manner required by the third-party service used. Only tracking pixels with HTTPS protocol will be accepted (all elements of the creative must be called in secure mode). Interstitial Webmail Video
All urls, redirects and tracking must be provided in https. Any materials NOT https will be excluded from the delivery.
Italiaonline makes use of the Sizmek service. Upload the creatives on the Sizmek platform, at the end confirm via email to Sizmek support with copy traffico@adv.italiaonline.it and the Italiaonline Sales Account at least 3 working days before publication. If you prefer to use a different third party, as long as it is certified by Italiaonline, send only the tags to traffico@adv.italiaonline.it and to your Account Sales (always 3 working days in advance). In the subject of the emails, indicate order ID and description (Ex: LB_012345 – Advertiser name Product name Month/Year); if there is no order ID, indicate the description (see details in the creative policy).Available On
Specifications
Link and tracking
Libero Mail, Virgilio Mail