ADV FORMATS The Cover Video format, managed by third parties, is delivered exclusively on 3BMeteo APP. Link The URL must be provided separately to Italiaonline. Each creative must have only one URL associated with it. Send Italiaonline a link with a domain (e.g., http://www.italiaonline.it …) or an equivalent click command: not an IP address (e.g., http://123.156.789 …). Link (Dynamic only) The URL must not be inserted or modified in the creative. Click Count Tracking Optional: Provide a click command that tracks the landing page. Impression Count Tracking Optional: Provide a tracking pixel common to both display modes. Only tracking pixels with HTTPS protocol will be accepted (all creative elements must be accessed in secure mode). Cover Video
All URLs, redirects, and tracking must be provided in https. Any NON-https materials will be excluded from delivery.
Send your creatives via email to advops@italiaonline.it, copying the Italiaonline Sales Account, at least 3 business days before publication. In the subject line of the email, please include the order ID and description (e.g., LB_012345 – Advertiser Name, Product Name, Month/Year); if the order ID is not provided, please provide the description (see details in the creative policy).Links and tracking