Format delivered in Redirect by third-party services. Produce banner assets STATIC template – Unzip TEMPLATE_HDF_RPU_LOW_RIDER_STATIC.zip file. – Replace template files with your campaign creative assets: Creative assets are located in ‘▸ AdditionalAssets’ folder, make sure to replace assets with same dimensions/name as template. – TEST your Sticky Footer in local: Note: Sticky Footer is a responsive format so make sure everything looks fine resizing browser window to emulate different users’ monito. 2. Assets delivery, Q&A Link URL must be sent separately to Italiaonline, do not enter or change it in creativities. Each creativity can have a single URL associated with. Send to Italiaonline a link with a domain (eg: http://adv.italiaonline.it …) or an equivalent click command, not an IP address (eg http://123.156.789 …). Tracking – Click count Optional: provide a click command that tracks the landing page as indicated by the third party service used. Tracking – Impression count Optional: provide a tracking pixel as indicated by the third party service used. Italiaonline will accept only tracking pixels with HTTPS protocol (all the elements of the redirect creativity must be recalled in safe mode). Sticky Footer
All the creativities delivered in redirect, tracking pixel included, must be provided in https. Creativities not conforming to https will be not published.
Italiaonline uses Sizmek service.
Upload creativity on Sizmek platform, then send confirmation by email to the Sizmek support with traffico@adv.italiaonline.it with reference to Italiaonline Sales Account in copy, at least 3 working days before publication. If you prefer to use a different third-party service, provided it is certified by Italiaonline, send tag to traffico@adv.italiaonline.itand Italiaonline Sales Account (always 3 working days before). In the subject of the email, please indicate order ID and description (Ex: LB_012345 – Advertiser Name – Product Name – Month/Year): in absence of order ID, indicate the description (see the creativity policy for details).Available On
Specifications
– Sticky Footer template:
VIDEO template – Unzip TEMPLATE_HDF_RPU_LOW_RIDER_VIDEO.zip file.
All background images have different safe area: refer .PSD file for creative guidelines and safe areas.
Recommended video specs: 640×360 MP4 H.264, Max bitrate 1500kbps, max size 2MB or 5MB according to your media plan.
Open index.html file in your browser and check your creative format before upload to Sizmek platform.
1. Send Sticky Footer assets to it-cs@sizmek.com. The creative team will take care of upload the Ad on Sizmek platform.Link and tracking
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