EASYBID FOR ADVERTISERS
Empower your campaigns with precision and reach
Our services for you
Programmatic
Maximize reach with AI-driven ad placements
Targeting
Pin-point precision in audience targeting
Content
Tailored messages fitting any segment
Analytics
Real-time data insights to refine your strategy
Curation with AI Precision
Easybid features an AI-driven tool for audience targeting and kpi optimization
We have developed an innovative AI Curator, capable of creating optimized deals that maximize KPIs while adhering to brand positioning requirements. Our tool leverages proprietary algorithms and datasets covering millions of websites, allowing us to understand the specific context of each site and identify where the brand’s potential customers are located.
The system can identify the most suitable publishers and sites in just a few seconds, starting from simple natural language information about the brand and the specified objectives (such as target CPM, VTR, etc.). Thanks to sophisticated Natural Language Processing algorithms, we can analyze the semantic content of websites and assess their alignment with the brand’s positioning and target audience interests, integrating this information with expected KPI performance.
Our system, based on advanced Reinforcement Learning techniques, not only optimizes deals initially but continuously improves them through a process of ongoing learning, adapting to observed performance and interacting with various platforms day by day.
What you gain as Advertiser
More Opportunities
Access a new SSP from a programmatic leader and get more chances of investment
Reach Expansion
Take advantage of entering new markets: diversify and expand your inventory portfolio
Buying Options
Purchase inventory not only in the open market but also through deals and reservations
Brand Safety
High-quality inventory means ad spaces that meet brand safety and quality standards
Real Time Dashboard
Monitor your campaigns in real time with full control over their performance
Support
For any questions or issues with your campaigns, our support team is always here for you.