{"id":33064,"date":"2024-06-27T11:41:08","date_gmt":"2024-06-27T09:41:08","guid":{"rendered":"https:\/\/www.italiaonline.it\/iol-advertising\/?p=33064\/"},"modified":"2024-10-15T15:16:16","modified_gmt":"2024-10-15T13:16:16","slug":"adv-sostenibile-come-rendere-la-pubblicita-digitale-piu-green","status":"publish","type":"post","link":"https:\/\/www.italiaonline.it\/iol-advertising\/2024\/06\/27\/adv-sostenibile-come-rendere-la-pubblicita-digitale-piu-green\/","title":{"rendered":"ADV sostenibile: per una pubblicit\u00e0 sempre pi\u00f9 green"},"content":{"rendered":"

\"\"<\/p>\n

Il 12 giugno il direttore Publishing & VAS di Italiaonline Domenico Pascuzzi\u00a0<\/strong>\u00e8 stato ospite di IAS Integral Ad Science<\/strong>, per un momento di formazione organizzato da IAB Italia.
\nCon Elisa Lupo di IAS, Domenico ha discusso di ADV sostenibile<\/strong>, per comprendere le sfide della nostra societ\u00e0 legate all\u2019ambiente e analizzare come la pubblicit\u00e0 digitale si sta evolvendo per diventare sempre pi\u00f9 eco-friendly,\u00a0in uno scenario in cui cresce sempre di pi\u00f9 la consapevolezza sulle problematiche ambientali e la necessit\u00e0 di mettere in pratica azioni rispettose delle linee guida per la salvaguardia dell\u2019ambiente.<\/p>\n

Italiaonline ha quindi presentato il suo prodotto adv a catalogo “pi\u00f9 green”: la Login Mail<\/a><\/strong>, il formato proprietario ed esclusivo che garantisce alti tassi di viewability e di attention e contemporaneamente bassi livelli di emissioni.<\/p>\n","protected":false},"excerpt":{"rendered":"

Il 12 giugno il direttore Publishing & VAS di Italiaonline Domenico Pascuzzi\u00a0\u00e8 stato ospite di…<\/p>\n","protected":false},"author":34,"featured_media":33065,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"rs_blank_template":"","rs_page_bg_color":"#ffffff","slide_template_v7":"","footnotes":""},"categories":[10],"tags":[],"class_list":["post-33064","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"\nAdv sostenibile per una pubblicit\u00e0 online pi\u00f9 green | iOL Advertising<\/title>\n<meta name=\"description\" content=\"Adv sostenibile: come la pubblicit\u00e0 digitale si sta evolvendo per diventare sempre pi\u00f9 eco-friendly.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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