{"id":32420,"date":"2023-05-18T10:05:57","date_gmt":"2023-05-18T08:05:57","guid":{"rendered":"https:\/\/www.italiaonline.it\/iol-advertising\/?p=32420\/"},"modified":"2023-05-18T10:18:21","modified_gmt":"2023-05-18T08:18:21","slug":"jordan-tourism-board-una-case-di-successo","status":"publish","type":"post","link":"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/","title":{"rendered":"Jordan Tourism Board: una case di successo"},"content":{"rendered":"

L’Ente del Turismo della Giordania<\/strong> si \u00e8 affidato a Italiaonline per la sua campagna di comunicazione in Italia della durata di due mesi avente l’obiettivo di promuovere le bellezze del proprio paese.<\/p>\n

Il progetto – customizzato sulla base delle esigenze del cliente – ha incluso prodotti display ed editoriali <\/strong>ad alto impatto e forte engagement su diverse properties IOL al fine di incrementare l’awareness come da brief.<\/p>\n

Per il cliente, il team creativo interno ha realizzato un formato adv speciale ed interattivo, <\/em>erogato in HP di Libero e Virgilio, che ha registrato delle ottime performance grazie anche al suo concept originale.<\/p>\n

\"\"<\/p>\n

La pianificazione display \u00e8 stata integrata da un’attivit\u00e0 editoriale, anche questa custom, che ha previsto la realizzazione di una Brand Page<\/strong><\/a> totalmente dedicata al cliente, ossia un hub multimediale<\/em> comprensivo di video ad alta definizione, fotogallery, slider e contenuti testuali promozionali pubblicati sul magazine IOL leader del settore Travel SiViaggia<\/strong><\/a>.<\/p>\n

Ogni content \u00e8 stato “lanciato” in spazi premium dedicati sulle HP e all’interno dei Vortal: ci\u00f2 ha permesso di ottenere una visibilit\u00e0 di oltre 40mila views totali.<\/p>\n

\"\"<\/p>\n

Una case eccellente per un cliente che awareness richiedeva ed awareness ha ottenuto!<\/p>\n","protected":false},"excerpt":{"rendered":"

L’Ente del Turismo della Giordania si \u00e8 affidato a Italiaonline per la sua campagna di…<\/p>\n","protected":false},"author":34,"featured_media":32424,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"rs_blank_template":"","rs_page_bg_color":"#ffffff","slide_template_v7":"","footnotes":""},"categories":[10],"tags":[],"class_list":["post-32420","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"\nJordan Tourism Board: una case di successo - iOL Advertising<\/title>\n<meta name=\"description\" content=\"L'Ente del Turismo della Giordania si \u00e8 affidato a Italiaonline per la sua campagna di comunicazione tesa alla promoziione dle proprio paese.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jordan Tourism Board: una case di successo - iOL Advertising\" \/>\n<meta property=\"og:description\" content=\"L'Ente del Turismo della Giordania si \u00e8 affidato a Italiaonline per la sua campagna di comunicazione tesa alla promoziione dle proprio paese.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/\" \/>\n<meta property=\"og:site_name\" content=\"iOL Advertising\" \/>\n<meta property=\"article:published_time\" content=\"2023-05-18T08:05:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-18T08:18:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2023\/05\/Immagine2-3-Copia.png\" \/>\n\t<meta property=\"og:image:width\" content=\"658\" \/>\n\t<meta property=\"og:image:height\" content=\"412\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"vdirienzo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"vdirienzo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/2023\\\/05\\\/18\\\/jordan-tourism-board-una-case-di-successo\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/2023\\\/05\\\/18\\\/jordan-tourism-board-una-case-di-successo\\\/\"},\"author\":{\"name\":\"vdirienzo\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/#\\\/schema\\\/person\\\/a2fd61ee2263078ba7ccc20d74261880\"},\"headline\":\"Jordan Tourism Board: una case di successo\",\"datePublished\":\"2023-05-18T08:05:57+00:00\",\"dateModified\":\"2023-05-18T08:18:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/2023\\\/05\\\/18\\\/jordan-tourism-board-una-case-di-successo\\\/\"},\"wordCount\":200,\"image\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/2023\\\/05\\\/18\\\/jordan-tourism-board-una-case-di-successo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/wp-content\\\/uploads\\\/sites\\\/9\\\/2023\\\/05\\\/Immagine2-3-Copia.png\",\"articleSection\":[\"News\"],\"inLanguage\":\"it-IT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/2023\\\/05\\\/18\\\/jordan-tourism-board-una-case-di-successo\\\/\",\"url\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/2023\\\/05\\\/18\\\/jordan-tourism-board-una-case-di-successo\\\/\",\"name\":\"Jordan Tourism Board: una case di successo - iOL Advertising\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/2023\\\/05\\\/18\\\/jordan-tourism-board-una-case-di-successo\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/2023\\\/05\\\/18\\\/jordan-tourism-board-una-case-di-successo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/wp-content\\\/uploads\\\/sites\\\/9\\\/2023\\\/05\\\/Immagine2-3-Copia.png\",\"datePublished\":\"2023-05-18T08:05:57+00:00\",\"dateModified\":\"2023-05-18T08:18:21+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/#\\\/schema\\\/person\\\/a2fd61ee2263078ba7ccc20d74261880\"},\"description\":\"L'Ente del Turismo della Giordania si \u00e8 affidato a Italiaonline per la sua campagna di comunicazione tesa alla promoziione dle proprio paese.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/2023\\\/05\\\/18\\\/jordan-tourism-board-una-case-di-successo\\\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/2023\\\/05\\\/18\\\/jordan-tourism-board-una-case-di-successo\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/2023\\\/05\\\/18\\\/jordan-tourism-board-una-case-di-successo\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/wp-content\\\/uploads\\\/sites\\\/9\\\/2023\\\/05\\\/Immagine2-3-Copia.png\",\"contentUrl\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/wp-content\\\/uploads\\\/sites\\\/9\\\/2023\\\/05\\\/Immagine2-3-Copia.png\",\"width\":658,\"height\":412,\"caption\":\"Jordan Tourism Board\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/2023\\\/05\\\/18\\\/jordan-tourism-board-una-case-di-successo\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Jordan Tourism Board: una case di successo\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/#website\",\"url\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/\",\"name\":\"iOL Advertising\",\"description\":\"Sito iOL Advertising\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/#\\\/schema\\\/person\\\/a2fd61ee2263078ba7ccc20d74261880\",\"name\":\"vdirienzo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8df6672987e2f367179ed7f2883ae486c9f118def042dd9ece3e518cf928b6ea?s=96&d=blank&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8df6672987e2f367179ed7f2883ae486c9f118def042dd9ece3e518cf928b6ea?s=96&d=blank&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8df6672987e2f367179ed7f2883ae486c9f118def042dd9ece3e518cf928b6ea?s=96&d=blank&r=g\",\"caption\":\"vdirienzo\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Jordan Tourism Board: una case di successo - iOL Advertising","description":"L'Ente del Turismo della Giordania si \u00e8 affidato a Italiaonline per la sua campagna di comunicazione tesa alla promoziione dle proprio paese.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/","og_locale":"it_IT","og_type":"article","og_title":"Jordan Tourism Board: una case di successo - iOL Advertising","og_description":"L'Ente del Turismo della Giordania si \u00e8 affidato a Italiaonline per la sua campagna di comunicazione tesa alla promoziione dle proprio paese.","og_url":"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/","og_site_name":"iOL Advertising","article_published_time":"2023-05-18T08:05:57+00:00","article_modified_time":"2023-05-18T08:18:21+00:00","og_image":[{"width":658,"height":412,"url":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2023\/05\/Immagine2-3-Copia.png","type":"image\/png"}],"author":"vdirienzo","twitter_card":"summary_large_image","twitter_misc":{"Scritto da":"vdirienzo","Tempo di lettura stimato":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/#article","isPartOf":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/"},"author":{"name":"vdirienzo","@id":"https:\/\/www.italiaonline.it\/iol-advertising\/#\/schema\/person\/a2fd61ee2263078ba7ccc20d74261880"},"headline":"Jordan Tourism Board: una case di successo","datePublished":"2023-05-18T08:05:57+00:00","dateModified":"2023-05-18T08:18:21+00:00","mainEntityOfPage":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/"},"wordCount":200,"image":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/#primaryimage"},"thumbnailUrl":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2023\/05\/Immagine2-3-Copia.png","articleSection":["News"],"inLanguage":"it-IT"},{"@type":"WebPage","@id":"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/","url":"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/","name":"Jordan Tourism Board: una case di successo - iOL Advertising","isPartOf":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/#primaryimage"},"image":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/#primaryimage"},"thumbnailUrl":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2023\/05\/Immagine2-3-Copia.png","datePublished":"2023-05-18T08:05:57+00:00","dateModified":"2023-05-18T08:18:21+00:00","author":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/#\/schema\/person\/a2fd61ee2263078ba7ccc20d74261880"},"description":"L'Ente del Turismo della Giordania si \u00e8 affidato a Italiaonline per la sua campagna di comunicazione tesa alla promoziione dle proprio paese.","breadcrumb":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/#primaryimage","url":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2023\/05\/Immagine2-3-Copia.png","contentUrl":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2023\/05\/Immagine2-3-Copia.png","width":658,"height":412,"caption":"Jordan Tourism Board"},{"@type":"BreadcrumbList","@id":"https:\/\/www.italiaonline.it\/iol-advertising\/2023\/05\/18\/jordan-tourism-board-una-case-di-successo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.italiaonline.it\/iol-advertising\/"},{"@type":"ListItem","position":2,"name":"Jordan Tourism Board: una case di successo"}]},{"@type":"WebSite","@id":"https:\/\/www.italiaonline.it\/iol-advertising\/#website","url":"https:\/\/www.italiaonline.it\/iol-advertising\/","name":"iOL Advertising","description":"Sito iOL Advertising","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.italiaonline.it\/iol-advertising\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Person","@id":"https:\/\/www.italiaonline.it\/iol-advertising\/#\/schema\/person\/a2fd61ee2263078ba7ccc20d74261880","name":"vdirienzo","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/secure.gravatar.com\/avatar\/8df6672987e2f367179ed7f2883ae486c9f118def042dd9ece3e518cf928b6ea?s=96&d=blank&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/8df6672987e2f367179ed7f2883ae486c9f118def042dd9ece3e518cf928b6ea?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8df6672987e2f367179ed7f2883ae486c9f118def042dd9ece3e518cf928b6ea?s=96&d=blank&r=g","caption":"vdirienzo"}}]}},"acf":[],"_links":{"self":[{"href":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-json\/wp\/v2\/posts\/32420","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-json\/wp\/v2\/users\/34"}],"replies":[{"embeddable":true,"href":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-json\/wp\/v2\/comments?post=32420"}],"version-history":[{"count":3,"href":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-json\/wp\/v2\/posts\/32420\/revisions"}],"predecessor-version":[{"id":32427,"href":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-json\/wp\/v2\/posts\/32420\/revisions\/32427"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-json\/wp\/v2\/media\/32424"}],"wp:attachment":[{"href":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-json\/wp\/v2\/media?parent=32420"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-json\/wp\/v2\/categories?post=32420"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-json\/wp\/v2\/tags?post=32420"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}