{"id":35661,"date":"2025-11-10T11:05:52","date_gmt":"2025-11-10T10:05:52","guid":{"rendered":"https:\/\/www.italiaonline.it\/iol-advertising\/2025\/11\/10\/italiaonline-protagonista-a-intersections-2025\/"},"modified":"2026-07-09T14:50:01","modified_gmt":"2026-07-09T12:50:01","slug":"italiaonline-a-big-player-at-intersections-2025","status":"publish","type":"post","link":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/","title":{"rendered":"Italiaonline a big player at Intersection 2025"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-34958 size-full\" src=\"https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2025\/11\/pascuzzi_intersections_2025.png\" alt=\"\" width=\"700\" height=\"382\" srcset=\"https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2025\/11\/pascuzzi_intersections_2025.png 700w, https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2025\/11\/pascuzzi_intersections_2025-300x164.png 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/p>\n<p>November in Milan means <a href=\"https:\/\/intersections.it\/\" target=\"_blank\" rel=\"noopener\"><strong>Intersections<\/strong><\/a>, the landmark event by IAB Italia dedicated to marketing, communication, creativity, and technology. Once again this year, <strong>Italiaonline was a platinum sponsor<\/strong>, with our logo clearly visible on the badges of thousands of participants.<\/p>\n<p>On November 5, we recorded a <strong>sold-out<\/strong> crowd for the workshop led by <strong>Domenico Pascuzzi<\/strong> (Italiaonline Publishing Marketing &amp; Go to Sales Director), who presented our <strong>full-funnel<\/strong> strategy: from the power of <strong>Connected TV<\/strong>, through the authenticity of <strong>Social<\/strong>, to the measurable precision of <strong>Retail Media<\/strong>.<br \/>\nA single integrated platform that connects brands and consumers, <strong>from the screen to the point of sale<\/strong>.<br \/>\nOn stage with Domenico:<\/p>\n<ul>\n<li><strong>Franco Di Sarro<\/strong>, CEO &amp; Founder of Nexo Studios<\/li>\n<li><strong>Alice Cetorelli<\/strong>, Head of Performance &amp; Retail Media at Havas Market<\/li>\n<li><strong>Alice Basso<\/strong>, Content Creator and new entry to the DiLei editorial team with the monthly column \u201cSiamo cos\u00ec\u201d<\/li>\n<\/ul>\n<p><strong>Lucio Napolitano<\/strong>, the new Director of the <strong>iOL Advertising<\/strong> sales house, was also introduced.<\/p>\n<p>During the entire event, the Italiaonline stand was managed by <strong>Carmine Laltrelli<\/strong> (Italiaonline Adv Tech Director) and the <strong>Easybid<\/strong> team, illustrating the advantages of a concrete, high-performance solution for managing advertising inventory and maximizing monetization for <strong>advertisers and publishers<\/strong>.<\/p>\n<p>But Intersections is also about <strong>connection, exchange, and dialogue<\/strong>.<br \/>\nTwo intense days for the Italiaonline team, in close contact with publishers, advertisers, and media agencies. An opportunity to strengthen relationships and continue to lead the evolution of the Italian digital market.<br \/>\nNew ideas, new challenges, the same desire to innovate: see you at Intersections 2026!<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>November in Milan means Intersections, the landmark event by IAB Italia dedicated to marketing, communication,&#8230;<\/p>\n","protected":false},"author":34,"featured_media":35662,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"rs_blank_template":"","rs_page_bg_color":"#ffffff","slide_template_v7":"","footnotes":""},"categories":[84],"tags":[],"class_list":["post-35661","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ITALIAONLINE INNOVATES CREATIVE ADVERTISING<\/title>\n<meta name=\"description\" content=\"Italiaonline was a platinum sponsor at Intersections 2025, the landmark event by IAB Italia dedicated to marketing, communication, creativity, and technology.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ITALIAONLINE INNOVATES CREATIVE ADVERTISING\" \/>\n<meta property=\"og:description\" content=\"Italiaonline was a platinum sponsor at Intersections 2025, the landmark event by IAB Italia dedicated to marketing, communication, creativity, and technology.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"iOL Advertising\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-10T10:05:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-09T12:50:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2025\/11\/pascuzzi_intersections_2025.png\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"382\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"vdirienzo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"vdirienzo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/en\\\/2025\\\/11\\\/10\\\/italiaonline-a-big-player-at-intersections-2025\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/en\\\/2025\\\/11\\\/10\\\/italiaonline-a-big-player-at-intersections-2025\\\/\"},\"author\":{\"name\":\"vdirienzo\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/#\\\/schema\\\/person\\\/a2fd61ee2263078ba7ccc20d74261880\"},\"headline\":\"Italiaonline a big player at Intersection 2025\",\"datePublished\":\"2025-11-10T10:05:52+00:00\",\"dateModified\":\"2026-07-09T12:50:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/en\\\/2025\\\/11\\\/10\\\/italiaonline-a-big-player-at-intersections-2025\\\/\"},\"wordCount\":257,\"image\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/en\\\/2025\\\/11\\\/10\\\/italiaonline-a-big-player-at-intersections-2025\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/wp-content\\\/uploads\\\/sites\\\/9\\\/2025\\\/11\\\/pascuzzi_intersections_2025.png\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/en\\\/2025\\\/11\\\/10\\\/italiaonline-a-big-player-at-intersections-2025\\\/\",\"url\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/en\\\/2025\\\/11\\\/10\\\/italiaonline-a-big-player-at-intersections-2025\\\/\",\"name\":\"ITALIAONLINE INNOVATES CREATIVE ADVERTISING\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/en\\\/2025\\\/11\\\/10\\\/italiaonline-a-big-player-at-intersections-2025\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/en\\\/2025\\\/11\\\/10\\\/italiaonline-a-big-player-at-intersections-2025\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/wp-content\\\/uploads\\\/sites\\\/9\\\/2025\\\/11\\\/pascuzzi_intersections_2025.png\",\"datePublished\":\"2025-11-10T10:05:52+00:00\",\"dateModified\":\"2026-07-09T12:50:01+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/#\\\/schema\\\/person\\\/a2fd61ee2263078ba7ccc20d74261880\"},\"description\":\"Italiaonline was a platinum sponsor at Intersections 2025, the landmark event by IAB Italia dedicated to marketing, communication, creativity, and technology.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/en\\\/2025\\\/11\\\/10\\\/italiaonline-a-big-player-at-intersections-2025\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/en\\\/2025\\\/11\\\/10\\\/italiaonline-a-big-player-at-intersections-2025\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/en\\\/2025\\\/11\\\/10\\\/italiaonline-a-big-player-at-intersections-2025\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/wp-content\\\/uploads\\\/sites\\\/9\\\/2025\\\/11\\\/pascuzzi_intersections_2025.png\",\"contentUrl\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/wp-content\\\/uploads\\\/sites\\\/9\\\/2025\\\/11\\\/pascuzzi_intersections_2025.png\",\"width\":700,\"height\":382},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/en\\\/2025\\\/11\\\/10\\\/italiaonline-a-big-player-at-intersections-2025\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Italiaonline a big player at Intersection 2025\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/#website\",\"url\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/\",\"name\":\"iOL Advertising\",\"description\":\"Sito iOL Advertising\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/iol-advertising\\\/#\\\/schema\\\/person\\\/a2fd61ee2263078ba7ccc20d74261880\",\"name\":\"vdirienzo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8df6672987e2f367179ed7f2883ae486c9f118def042dd9ece3e518cf928b6ea?s=96&d=blank&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8df6672987e2f367179ed7f2883ae486c9f118def042dd9ece3e518cf928b6ea?s=96&d=blank&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/8df6672987e2f367179ed7f2883ae486c9f118def042dd9ece3e518cf928b6ea?s=96&d=blank&r=g\",\"caption\":\"vdirienzo\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"ITALIAONLINE INNOVATES CREATIVE ADVERTISING","description":"Italiaonline was a platinum sponsor at Intersections 2025, the landmark event by IAB Italia dedicated to marketing, communication, creativity, and technology.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/","og_locale":"en_US","og_type":"article","og_title":"ITALIAONLINE INNOVATES CREATIVE ADVERTISING","og_description":"Italiaonline was a platinum sponsor at Intersections 2025, the landmark event by IAB Italia dedicated to marketing, communication, creativity, and technology.","og_url":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/","og_site_name":"iOL Advertising","article_published_time":"2025-11-10T10:05:52+00:00","article_modified_time":"2026-07-09T12:50:01+00:00","og_image":[{"width":700,"height":382,"url":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2025\/11\/pascuzzi_intersections_2025.png","type":"image\/png"}],"author":"vdirienzo","twitter_card":"summary_large_image","twitter_misc":{"Written by":"vdirienzo","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/#article","isPartOf":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/"},"author":{"name":"vdirienzo","@id":"https:\/\/www.italiaonline.it\/iol-advertising\/#\/schema\/person\/a2fd61ee2263078ba7ccc20d74261880"},"headline":"Italiaonline a big player at Intersection 2025","datePublished":"2025-11-10T10:05:52+00:00","dateModified":"2026-07-09T12:50:01+00:00","mainEntityOfPage":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/"},"wordCount":257,"image":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/#primaryimage"},"thumbnailUrl":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2025\/11\/pascuzzi_intersections_2025.png","articleSection":["News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/","url":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/","name":"ITALIAONLINE INNOVATES CREATIVE ADVERTISING","isPartOf":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/#primaryimage"},"image":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/#primaryimage"},"thumbnailUrl":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2025\/11\/pascuzzi_intersections_2025.png","datePublished":"2025-11-10T10:05:52+00:00","dateModified":"2026-07-09T12:50:01+00:00","author":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/#\/schema\/person\/a2fd61ee2263078ba7ccc20d74261880"},"description":"Italiaonline was a platinum sponsor at Intersections 2025, the landmark event by IAB Italia dedicated to marketing, communication, creativity, and technology.","breadcrumb":{"@id":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/#primaryimage","url":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2025\/11\/pascuzzi_intersections_2025.png","contentUrl":"https:\/\/www.italiaonline.it\/iol-advertising\/wp-content\/uploads\/sites\/9\/2025\/11\/pascuzzi_intersections_2025.png","width":700,"height":382},{"@type":"BreadcrumbList","@id":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/2025\/11\/10\/italiaonline-a-big-player-at-intersections-2025\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/"},{"@type":"ListItem","position":2,"name":"Italiaonline a big player at Intersection 2025"}]},{"@type":"WebSite","@id":"https:\/\/www.italiaonline.it\/iol-advertising\/#website","url":"https:\/\/www.italiaonline.it\/iol-advertising\/","name":"iOL Advertising","description":"Sito iOL Advertising","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.italiaonline.it\/iol-advertising\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.italiaonline.it\/iol-advertising\/#\/schema\/person\/a2fd61ee2263078ba7ccc20d74261880","name":"vdirienzo","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/8df6672987e2f367179ed7f2883ae486c9f118def042dd9ece3e518cf928b6ea?s=96&d=blank&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/8df6672987e2f367179ed7f2883ae486c9f118def042dd9ece3e518cf928b6ea?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8df6672987e2f367179ed7f2883ae486c9f118def042dd9ece3e518cf928b6ea?s=96&d=blank&r=g","caption":"vdirienzo"}}]}},"acf":[],"_links":{"self":[{"href":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/wp-json\/wp\/v2\/posts\/35661","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/wp-json\/wp\/v2\/users\/34"}],"replies":[{"embeddable":true,"href":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/wp-json\/wp\/v2\/comments?post=35661"}],"version-history":[{"count":3,"href":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/wp-json\/wp\/v2\/posts\/35661\/revisions"}],"predecessor-version":[{"id":35729,"href":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/wp-json\/wp\/v2\/posts\/35661\/revisions\/35729"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/wp-json\/wp\/v2\/media\/35662"}],"wp:attachment":[{"href":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/wp-json\/wp\/v2\/media?parent=35661"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/wp-json\/wp\/v2\/categories?post=35661"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/wp-json\/wp\/v2\/tags?post=35661"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}