{"id":33174,"date":"2024-08-20T17:22:35","date_gmt":"2024-08-20T15:22:35","guid":{"rendered":"https:\/\/www.italiaonline.it\/iol-advertising\/?page_id=33174\/"},"modified":"2024-11-27T12:31:43","modified_gmt":"2024-11-27T11:31:43","slug":"viewability","status":"publish","type":"page","link":"https:\/\/www.italiaonline.it\/iol-advertising\/en\/our-offer\/viewability\/","title":{"rendered":"Viewability"},"content":{"rendered":"<p>[vc_row enable_gradient=&#8221;yes&#8221; css=&#8221;.vc_custom_1732706854176{padding-top: 120px !important;padding-bottom: 30px !important;}&#8221; gradient_bg=&#8221;linear-gradient(90deg, rgb(38,123,180) 0%, rgb(255,0,92) 100%)&#8221; responsive_css=&#8221;padding_top_large:140px|padding_bottom_large:60px&#8221;][vc_column enable_content_animation=&#8221;yes&#8221; ca_init_scale_x=&#8221;1&#8243; ca_init_scale_y=&#8221;1&#8243; ca_init_scale_z=&#8221;1&#8243; ca_init_opacity=&#8221;0&#8243; ca_an_scale_x=&#8221;1&#8243; ca_an_scale_y=&#8221;1&#8243; ca_an_scale_z=&#8221;1&#8243; ca_an_opacity=&#8221;1&#8243; align=&#8221;text-center&#8221; offset=&#8221;vc_col-md-offset-1 vc_col-md-10&#8243; ca_duration=&#8221;1200&#8243; ca_start_delay=&#8221;200&#8243; ca_delay=&#8221;150&#8243; ca_init_translate_y=&#8221;92&#8243; ca_init_rotate_x=&#8221;-35&#8243; ca_an_translate_x=&#8221;0&#8243;]<style>.ld_fancy_heading_69f394aea3861 p{font-size:14px;font-weight:600;letter-spacing:0.05em;color:rgb(255, 255, 255);}.ld_fancy_heading_69f394aea3861 .lqd-highlight-inner{height:0.275em;bottom:0px;}<\/style><div class=\"ld-fancy-heading text-uppercase ld_fancy_heading_69f394aea3861\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" data-fittext=\"true\" data-fittext-options='{\"compressor\":0.55,\"maxFontSize\":\"currentFontSize\",\"minFontSize\":\"\"}' data-split-text=\"true\" data-custom-animations=\"true\" data-ca-options='{\"triggerHandler\":\"inview\",\"animationTarget\":\".lqd-words .split-inner\",\"duration\":700,\"delay\":100,\"easing\":\"easeOutQuint\",\"direction\":\"forward\",\"initValues\":{\"scale\":1},\"animations\":{\"scale\":1}}' data-split-options='{\"type\":\"words\"}'><span class=\"ld-fh-txt\"> Viewability<\/span><\/p><\/div><style>.ld_fancy_heading_69f394aea50e4 h2{font-size:72px;line-height:1.2em;color:rgb(255, 255, 255);}.ld_fancy_heading_69f394aea50e4 .lqd-highlight-inner{height:0.275em;bottom:0px;}<\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f394aea50e4\">\n\t<h2 class=\"lqd-highlight-underline lqd-highlight-grow-left\" data-fittext=\"true\" data-fittext-options='{\"compressor\":1.1,\"maxFontSize\":\"72px\",\"minFontSize\":\"38px\"}'><span class=\"ld-fh-txt\"> Make the greatest impression<\/span><\/h2><\/div><style>.ld_fancy_heading_69f394aea661d p{font-size:20px;line-height:1.58em;color:rgb(255, 255, 255);}.ld_fancy_heading_69f394aea661d p {padding-right:5% !important; padding-left:5% !important;  } @media (min-width: 1200px) { .ld_fancy_heading_69f394aea661d p {padding-right:10% !important; padding-left:10% !important;  }  } .ld_fancy_heading_69f394aea661d p {margin-bottom:2.5em !important;  } .ld_fancy_heading_69f394aea661d .lqd-highlight-inner{height:0.275em;bottom:0px;}.ld_fancy_heading_69f394aea661d p {padding-right:5% !important; padding-left:5% !important;  } @media (min-width: 1200px) { .ld_fancy_heading_69f394aea661d p {padding-right:10% !important; padding-left:10% !important;  }  } .ld_fancy_heading_69f394aea661d p {margin-bottom:2.5em !important;  } <\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f394aea661d\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" data-fittext=\"true\" data-fittext-options='{\"compressor\":1,\"maxFontSize\":\"20px\",\"minFontSize\":\"14px\"}'><span class=\"ld-fh-txt\"> Be sure your ads are seen with some of <strong>the highest viewability rates<\/strong> in the Italian advertising market.<\/span><\/p><\/div>[\/vc_column][\/vc_row][vc_row disable_element=&#8221;yes&#8221; enable_gradient=&#8221;yes&#8221; css=&#8221;.vc_custom_1617711596299{padding-bottom: 30px !important;}&#8221; gradient_bg=&#8221;linear-gradient(90deg, rgb(38,123,180) 0%, rgb(255,0,92) 100%)&#8221; responsive_css=&#8221;padding_bottom_large:60px&#8221;][vc_column enable_content_animation=&#8221;yes&#8221; ca_init_scale_x=&#8221;1&#8243; ca_init_scale_y=&#8221;1&#8243; ca_init_scale_z=&#8221;1&#8243; ca_init_opacity=&#8221;1&#8243; ca_an_scale_x=&#8221;1&#8243; ca_an_scale_y=&#8221;1&#8243; ca_an_scale_z=&#8221;1&#8243; ca_an_opacity=&#8221;1&#8243; align=&#8221;text-center&#8221; offset=&#8221;vc_col-md-offset-1 vc_col-md-10&#8243; css=&#8221;.vc_custom_1617379891602{padding-right: 5% !important;padding-left: 5% !important;}&#8221;]<style>.ld_fancy_heading_69f394aea6ba6 p{font-size:14px;letter-spacing:0.2em;color:rgb(255, 255, 255);}.ld_fancy_heading_69f394aea6ba6 p {padding-bottom:0px !important;  } .ld_fancy_heading_69f394aea6ba6 p {margin-bottom:0px !important;  } .ld_fancy_heading_69f394aea6ba6 .lqd-highlight-inner{height:0.275em;bottom:0px;}.ld_fancy_heading_69f394aea6ba6 p {padding-bottom:0px !important;  } .ld_fancy_heading_69f394aea6ba6 p {margin-bottom:0px !important;  } <\/style><div class=\"ld-fancy-heading text-uppercase ld_fancy_heading_69f394aea6ba6\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" ><span class=\"ld-fh-txt\"> VIEWABILITY FORMATI iOL ADVERTISING<\/span><\/p><\/div><style>.ld_progressbar_69f394aea6daf .liquid-progressbar-title{color:rgb(0, 0, 0);}.ld_progressbar_69f394aea6daf .liquid-progressbar-value, .ld_progressbar_69f394aea6daf .liquid-progressbar-suffix, .ld_progressbar_69f394aea6daf .liquid-progressbar-prefix{color:rgb(0, 0, 0);}.ld_progressbar_69f394aea6daf .liquid-progressbar-bar{background:-webkit-linear-gradient(90deg, #a4c612 0%, #ffdd00 100%);background:linear-gradient(90deg, #a4c612 0%, #ffdd00 100%);}.ld_progressbar_69f394aea6daf .liquid-progressbar-inner{background:rgba(0, 0, 0, 0.25);}.ld_progressbar_69f394aea6daf .liquid-progressbar-inner:before{background:-webkit-linear-gradient(90deg, #a4c612 0%, #ffdd00 100%);background:linear-gradient(90deg, #a4c612 0%, #ffdd00 100%);}.ld_progressbar_69f394aea6daf {margin-bottom:30px !important;  } <\/style><div id=\"ld_progressbar_69f394aea6daf\" class=\"liquid-progressbar liquid-progressbar-xl liquid-progressbar-values-inside liquid-progressbar-circle ld_progressbar_69f394aea6daf\" data-progressbar=\"true\" data-progressbar-options='{\"value\":58,\"suffix\":\"%\"}'>\n\n\t<div class=\"liquid-progressbar-inner\">\n\t\t<span class=\"liquid-progressbar-bar\">\n\t\t\t<span class=\"liquid-progressbar-percentage \"><\/span>\n\t\t<\/span>\n\t\t\n\t\t\t\t\n\t<\/div><!-- \/.liquid-progressbar-inner -->\n\n\t\t\t<div class=\"liquid-progressbar-details\">\n\t\t\t<h3 class=\"liquid-progressbar-title\">DISPLAY<\/h3>\n\t\t<\/div><!-- \/.liquid-progressbar-details -->\n\t\n<\/div><!-- \/.liquid-progressbar --><style>.ld_progressbar_69f394aea817a .liquid-progressbar-title{color:rgb(0, 0, 0);}.ld_progressbar_69f394aea817a .liquid-progressbar-value, .ld_progressbar_69f394aea817a .liquid-progressbar-suffix, .ld_progressbar_69f394aea817a .liquid-progressbar-prefix{color:rgb(0, 0, 0);}.ld_progressbar_69f394aea817a .liquid-progressbar-bar{background:-webkit-linear-gradient(90deg, rgb(164,198,18) 0%, rgb(255,221,0) 100%);background:linear-gradient(90deg, rgb(164,198,18) 0%, rgb(255,221,0) 100%);}.ld_progressbar_69f394aea817a .liquid-progressbar-inner{background:rgba(0, 0, 0, 0.25);}.ld_progressbar_69f394aea817a .liquid-progressbar-inner:before{background:-webkit-linear-gradient(90deg, rgb(164,198,18) 0%, rgb(255,221,0) 100%);background:linear-gradient(90deg, rgb(164,198,18) 0%, rgb(255,221,0) 100%);}.ld_progressbar_69f394aea817a {margin-top:30px !important; margin-bottom:15px !important;  } <\/style><div id=\"ld_progressbar_69f394aea817a\" class=\"liquid-progressbar liquid-progressbar-xl liquid-progressbar-values-inside liquid-progressbar-circle ld_progressbar_69f394aea817a\" data-progressbar=\"true\" data-progressbar-options='{\"value\":87,\"suffix\":\"%\"}'>\n\n\t<div class=\"liquid-progressbar-inner\">\n\t\t<span class=\"liquid-progressbar-bar\">\n\t\t\t<span class=\"liquid-progressbar-percentage \"><\/span>\n\t\t<\/span>\n\t\t\n\t\t\t\t\n\t<\/div><!-- \/.liquid-progressbar-inner -->\n\n\t\t\t<div class=\"liquid-progressbar-details\">\n\t\t\t<h3 class=\"liquid-progressbar-title\">VIDEO<\/h3>\n\t\t<\/div><!-- \/.liquid-progressbar-details -->\n\t\n<\/div><!-- \/.liquid-progressbar --><style>.ld_fancy_heading_69f394aea9714 p{font-size:12px;line-height:1.58em;color:rgb(255, 255, 255);}.ld_fancy_heading_69f394aea9714 p {margin-top:15px !important;  } .ld_fancy_heading_69f394aea9714 .lqd-highlight-inner{height:0.275em;bottom:0px;}.ld_fancy_heading_69f394aea9714 p {margin-top:15px !important;  } <\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f394aea9714\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" data-fittext=\"true\" data-fittext-options='{\"compressor\":1,\"maxFontSize\":\"currentFontSize\",\"minFontSize\":\"\"}'><span class=\"ld-fh-txt\"> *Fonte: dati IAB luglio 2020<\/span><\/p><\/div>[\/vc_column][\/vc_row][vc_row content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1732707100080{padding-top: 100px !important;padding-bottom: 100px !important;}&#8221;][vc_column width=&#8221;1\/2&#8243;]<style>.ld_fancy_heading_69f394aeaac2b p{font-size:14px;font-weight:600;letter-spacing:0.05em;color:#de1e63;}.ld_fancy_heading_69f394aeaac2b .lqd-highlight-inner{height:0.275em;bottom:0px;}<\/style><div class=\"ld-fancy-heading text-uppercase ld_fancy_heading_69f394aeaac2b\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" ><span class=\"ld-fh-txt\"> THE MOST CRUCIAL KPI<\/span><\/p><\/div>[vc_empty_space height=&#8221;15px&#8221;]<style>.ld_fancy_heading_69f394aeac0f4 h2{font-size:40px;line-height:1.11em;}.ld_fancy_heading_69f394aeac0f4 .lqd-highlight-inner{height:0.275em;bottom:0px;}<\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f394aeac0f4\">\n\t<h2 class=\"lqd-highlight-underline lqd-highlight-grow-left\" data-fittext=\"true\" data-fittext-options='{\"compressor\":1,\"maxFontSize\":\"40px\",\"minFontSize\":\"\"}' data-split-text=\"true\" data-custom-animations=\"true\" data-ca-options='{\"triggerHandler\":\"inview\",\"animationTarget\":\".lqd-words .split-inner\",\"duration\":700,\"delay\":100,\"easing\":\"easeOutQuint\",\"direction\":\"forward\",\"initValues\":{\"scale\":1},\"animations\":{\"scale\":1}}' data-split-options='{\"type\":\"words\"}'><span class=\"ld-fh-txt\"> More visibility means more clicks<\/span><\/h2><\/div>[vc_empty_space height=&#8221;5px&#8221;][vc_row_inner][vc_column_inner]<style>.ld_fancy_heading_69f394aeac5f1 .lqd-highlight-inner{height:0.275em;bottom:0px;}<\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f394aeac5f1\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" ><span class=\"ld-fh-txt\"> <strong>Viewability<\/strong> measures <strong>how visible an impression is<\/strong>: the more visible a format, the more likely it is to be clicked, and thus, the more valuable it becomes to the advertiser. But visibility isn&#8217;t influenced solely by position; factors such as the device used, the ad format, and the loading speed of the banner also play significant roles.<\/p>\n<p>In advertising measurement, viewability is therefore a crucial factor. Our video and display formats ensure <strong>high viewability levels<\/strong>, surpassing market benchmarks. At iOL Advertising, we are constantly optimizing this metric across all formats.<\/span><\/p><\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;16558&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;none&#8221; css=&#8221;.vc_custom_1610638380241{padding-top: 10% !important;padding-right: 10% !important;padding-bottom: 10% !important;padding-left: 10% !important;}&#8221;][\/vc_column][\/vc_row][vc_row content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1617879533642{padding-top: 105px !important;padding-bottom: 105px !important;background-color: #f7f8fb !important;}&#8221; row_hide=&#8221;hidden-xs&#8221;][vc_column width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;31265&#8243; img_size=&#8221;medium&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;none&#8221;][\/vc_column][vc_column width=&#8221;2\/3&#8243;]<style>.ld_fancy_heading_69f394aeac8ad p{font-size:14px;font-weight:600;letter-spacing:0.05em;color:#de1e63;}.ld_fancy_heading_69f394aeac8ad .lqd-highlight-inner{height:0.275em;bottom:0px;}<\/style><div class=\"ld-fancy-heading text-uppercase ld_fancy_heading_69f394aeac8ad\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" ><span class=\"ld-fh-txt\"> IN DETAIL<\/span><\/p><\/div>[vc_empty_space height=&#8221;15px&#8221;]<style>.ld_fancy_heading_69f394aeacada h2{font-size:42px;line-height:1.3em;font-weight:700;color:rgb(24, 27, 49);}@media (min-width: 1200px) { .ld_fancy_heading_69f394aeacada h2 {margin-right:22% !important;  }  } .ld_fancy_heading_69f394aeacada .lqd-highlight-inner{height:0.275em;bottom:0px;}@media (min-width: 1200px) { .ld_fancy_heading_69f394aeacada h2 {margin-right:22% !important;  }  } <\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f394aeacada\">\n\t<h2 class=\"lqd-highlight-underline lqd-highlight-grow-left\" ><span class=\"ld-fh-txt\"> When is an impression considered viewable?<\/span><\/h2><\/div>[vc_empty_space height=&#8221;5px&#8221;][vc_row_inner][vc_column_inner]<style>@media (min-width: 992px) { .ld_fancy_heading_69f394aeacd2a p {margin-right:10% !important;  }  } .ld_fancy_heading_69f394aeacd2a .lqd-highlight-inner{height:0.275em;bottom:0px;}@media (min-width: 992px) { .ld_fancy_heading_69f394aeacd2a p {margin-right:10% !important;  }  } <\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f394aeacd2a\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" ><span class=\"ld-fh-txt\"> According to <strong>IAB<\/strong> (Interactive Advertising Bureau) and <strong>MRC<\/strong> (Media Ratings Council) standards, an ad is considered viewable when:<\/span><\/p><\/div><style>.ld_icon_box_69f394aead009 .iconbox-icon-container{color:#de1e63;font-size:16px;border-radius:px;}.ld_icon_box_69f394aead009 h3{margin-bottom:px;}<\/style>\n<div class=\"iconbox iconbox-side iconbox-sm ld_icon_box_69f394aead009\" id=\"ld_icon_box_69f394aead009\"  data-plugin-options='{\"color\":\"#de1e63\"}'  >\n\t\n\t\t<div class=\"iconbox-icon-wrap\"><span class=\"iconbox-icon-container\"><i class=\"fas fa-check\"><\/i><\/span><\/div><!-- \/.iconbox-icon-wrap -->\t\n\t\t\n\t<div class=\"contents\">\t\n\t\t<p>For display ads, 50% of the banner\u2019s pixels are visible in the browser window for at least 1 second.<\/p>\n\t\t\n\t<\/div>\t\n\t\n<\/div>\n<style>.ld_icon_box_69f394aeae4f4 .iconbox-icon-container{color:#de1e63;font-size:16px;border-radius:px;}.ld_icon_box_69f394aeae4f4 h3{margin-bottom:px;}<\/style>\n<div class=\"iconbox iconbox-side iconbox-sm ld_icon_box_69f394aeae4f4\" id=\"ld_icon_box_69f394aeae4f4\"  data-plugin-options='{\"color\":\"#de1e63\"}'  >\n\t\n\t\t<div class=\"iconbox-icon-wrap\"><span class=\"iconbox-icon-container\"><i class=\"fas fa-check\"><\/i><\/span><\/div><!-- \/.iconbox-icon-wrap -->\t\n\t\t\n\t<div class=\"contents\">\t\n\t\t<p>For larger display ads (over 242,000 pixels), 30% of the banner\u2019s pixels are visible in the browser window for at least 1 second.<\/p>\n\t\t\n\t<\/div>\t\n\t\n<\/div>\n<style>.ld_icon_box_69f394aeafb47 .iconbox-icon-container{color:#de1e63;font-size:16px;border-radius:px;}.ld_icon_box_69f394aeafb47 h3{margin-bottom:px;}<\/style>\n<div class=\"iconbox iconbox-side iconbox-sm ld_icon_box_69f394aeafb47\" id=\"ld_icon_box_69f394aeafb47\"  data-plugin-options='{\"color\":\"#de1e63\"}'  >\n\t\n\t\t<div class=\"iconbox-icon-wrap\"><span class=\"iconbox-icon-container\"><i class=\"fas fa-check\"><\/i><\/span><\/div><!-- \/.iconbox-icon-wrap -->\t\n\t\t\n\t<div class=\"contents\">\t\n\t\t<p>For in-stream video ads, 50% of the banner\u2019s pixels are visible in the browser window for at least 2 seconds.<\/p>\n\t\t\n\t<\/div>\t\n\t\n<\/div>\n[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1617879548002{padding-top: 105px !important;padding-bottom: 105px !important;background-color: #f7f8fb !important;}&#8221; row_hide=&#8221;hidden-sm hidden-md hidden-lg&#8221;][vc_column width=&#8221;2\/3&#8243;]<style>.ld_fancy_heading_69f394aeb014c p{font-size:14px;font-weight:600;letter-spacing:0.05em;color:#de1e63;}.ld_fancy_heading_69f394aeb014c .lqd-highlight-inner{height:0.275em;bottom:0px;}<\/style><div class=\"ld-fancy-heading text-uppercase ld_fancy_heading_69f394aeb014c\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" ><span class=\"ld-fh-txt\"> IN DETAIL<\/span><\/p><\/div>[vc_empty_space height=&#8221;15px&#8221;]<style>.ld_fancy_heading_69f394aeb1575 h2{font-size:42px;line-height:1.3em;font-weight:700;color:rgb(24, 27, 49);}@media (min-width: 1200px) { .ld_fancy_heading_69f394aeb1575 h2 {margin-right:22% !important;  }  } .ld_fancy_heading_69f394aeb1575 .lqd-highlight-inner{height:0.275em;bottom:0px;}@media (min-width: 1200px) { .ld_fancy_heading_69f394aeb1575 h2 {margin-right:22% !important;  }  } <\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f394aeb1575\">\n\t<h2 class=\"lqd-highlight-underline lqd-highlight-grow-left\" ><span class=\"ld-fh-txt\"> When is an impression considered viewable?<\/span><\/h2><\/div>[vc_empty_space height=&#8221;5px&#8221;]<style>.ld_spacer_69f394aeb2c27{height:15px;}<\/style>\n<div class=\"ld-empty-space ld_spacer_69f394aeb2c27\"><span class=\"liquid_empty_space_inner\"><\/span><\/div><style>@media (min-width: 992px) { .ld_fancy_heading_69f394aeb2de6 p {margin-right:10% !important;  }  } .ld_fancy_heading_69f394aeb2de6 .lqd-highlight-inner{height:0.275em;bottom:0px;}@media (min-width: 992px) { .ld_fancy_heading_69f394aeb2de6 p {margin-right:10% !important;  }  } <\/style><div class=\"ld-fancy-heading ld_fancy_heading_69f394aeb2de6\">\n\t<p class=\"lqd-highlight-underline lqd-highlight-grow-left\" ><span class=\"ld-fh-txt\"> According to <strong>IAB<\/strong> (Interactive Advertising Bureau) and <strong>MRC<\/strong> (Media Ratings Council) standards, an ad is considered viewable when:<\/span><\/p><\/div><style>.ld_spacer_69f394aeb32e7{height:15px;}<\/style>\n<div class=\"ld-empty-space ld_spacer_69f394aeb32e7\"><span class=\"liquid_empty_space_inner\"><\/span><\/div>[vc_row_inner][vc_column_inner]<style>.ld_icon_box_69f394aeb34ca .iconbox-icon-container{color:#de1e63;font-size:16px;border-radius:px;}.ld_icon_box_69f394aeb34ca h3{margin-bottom:px;}<\/style>\n<div class=\"iconbox iconbox-side iconbox-sm ld_icon_box_69f394aeb34ca\" id=\"ld_icon_box_69f394aeb34ca\"  data-plugin-options='{\"color\":\"#de1e63\"}'  >\n\t\n\t\t<div class=\"iconbox-icon-wrap\"><span class=\"iconbox-icon-container\"><i class=\"fas fa-check\"><\/i><\/span><\/div><!-- \/.iconbox-icon-wrap -->\t\n\t\t\n\t<div class=\"contents\">\t\n\t\t<p>For display ads, 50% of the banner\u2019s pixels are visible in the browser window for at least 1 second.<\/p>\n\t\t\n\t<\/div>\t\n\t\n<\/div>\n<style>.ld_icon_box_69f394aeb4aea .iconbox-icon-container{color:#de1e63;font-size:16px;border-radius:px;}.ld_icon_box_69f394aeb4aea h3{margin-bottom:px;}<\/style>\n<div class=\"iconbox iconbox-side iconbox-sm ld_icon_box_69f394aeb4aea\" id=\"ld_icon_box_69f394aeb4aea\"  data-plugin-options='{\"color\":\"#de1e63\"}'  >\n\t\n\t\t<div class=\"iconbox-icon-wrap\"><span class=\"iconbox-icon-container\"><i class=\"fas fa-check\"><\/i><\/span><\/div><!-- \/.iconbox-icon-wrap -->\t\n\t\t\n\t<div class=\"contents\">\t\n\t\t<p>For larger display ads (over 242,000 pixels), 30% of the banner\u2019s pixels are visible in the browser window for at least 1 second.<\/p>\n\t\t\n\t<\/div>\t\n\t\n<\/div>\n<style>.ld_icon_box_69f394aeb615a .iconbox-icon-container{color:#de1e63;font-size:16px;border-radius:px;}.ld_icon_box_69f394aeb615a h3{margin-bottom:px;}<\/style>\n<div class=\"iconbox iconbox-side iconbox-sm ld_icon_box_69f394aeb615a\" id=\"ld_icon_box_69f394aeb615a\"  data-plugin-options='{\"color\":\"#de1e63\"}'  >\n\t\n\t\t<div 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!important;}&#8221;][vc_column align=&#8221;text-center&#8221; offset=&#8221;vc_col-lg-12 vc_col-md-12&#8243; responsive_align=&#8221;text-lg-center text-md-center&#8221; css=&#8221;.vc_custom_1611244127376{margin-bottom: 45px !important;}&#8221;]<style>.ld_fancy_heading_69f394aeb6696 h2{font-size:36px;line-height:1.2em;font-weight:600;letter-spacing:-0.015em;color:rgb(255, 255, 255);}@media (min-width: 992px) { .ld_fancy_heading_69f394aeb6696 h2 {margin-bottom:0px !important;  }  } .ld_fancy_heading_69f394aeb6696 .lqd-highlight-inner{height:0.275em;bottom:0px;}@media (min-width: 992px) { .ld_fancy_heading_69f394aeb6696 h2 {margin-bottom:0px !important;  }  } <\/style><div class=\"ld-fancy-heading text-center text-underline ld_fancy_heading_69f394aeb6696\">\n\t<h2 class=\"lqd-highlight-underline lqd-highlight-grow-left\" data-fittext=\"true\" data-fittext-options='{\"compressor\":0.5,\"maxFontSize\":\"36px\",\"minFontSize\":\"18px\"}'><span class=\"ld-fh-txt\"> Explore our ADV 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