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Skin Third Parties

italian specs

This format can be delivered only on these sites: GreenMeViaMichelin. All the creativities delivered in redirect, tracking pixel included, must be provided in https. Creativities not conforming to https will be not published.
Send creativities by email to traffico@adv.italiaonline.it with reference to Italiaonline Sales Account in copy: at least 3 working days before publication. In the subject of the email, please indicate order ID and description (Ex: LB_012345 – Advertiser Name – Product Name – Month/Year): in absence of order ID, indicate the description (see the creativity policy for details).

jpg
psd

Available On

GreenMe, ViaMichelin

Wide Sites Specifications

Format GIF, JPG
Size 1920 x at least 600 px
Maximum weight 300 KB
Redirect No: the format is delivered by Italiaonline.
Background The part of the background not covered by the provided creativity will be colored: please indicate the background color to use. It must be in harmony with the rest of creativity.

Guidelines for Wide Sites specifications

The specifications in the table above are valid only for the GreenMe, Vegolosi e ViaMichelin sites. It’s possible to download the jpeg_widesites files to have any graphic examples of the specifications of the format.

Link and tracking

Link

URL must be sent separately to Italiaonline, do not enter or change it in creativities. Each creativity can have a single URL associated with. Send to Italiaonline a link with a domain (eg: http://adv.italiaonline.it …) or an equivalent click command, not an IP address (eg http://123.156.789 …).

Tracking – Click count

Optional: provide a click command that tracks the landing page as indicated by the third party service used.

Tracking – Impression count

Optional: provide a tracking pixel as indicated by the third party service used. Italiaonline will accept only tracking pixels with HTTPS protocol (all the elements of the redirect creativity must be recalled in safe mode).

Documentation

CREATIVITY POLICY
See all ADV formats