Skin Third Parties
All the creativities delivered in redirect, tracking pixel included, must be provided in https. Creativities not conforming to https will be not published.
This format can be delivered only on these sites: GreenMe, ViaMichelin
Send creativities by email to email@example.com with reference to Italiaonline Sales Account in copy: at least 3 working days before publication. In the subject of the email, please indicate order ID and description (Ex: LB_012345 – Advertiser Name – Product Name – Month/Year): in absence of order ID, indicate the description (see the creativity policy for details).
Wide Sites Specifications
|Size||1920 x at least 600 px|
|Maximum weight||300 KB|
|Redirect||No: the format is delivered by Italiaonline.|
|Background||The part of the background not covered by the provided creativity will be colored: please indicate the background color to use. It must be in harmony with the rest of creativity.|
Guidelines for Wide Sites Specifications
The specifications in the table above are valid only for the GreenMe, Notizie, OrgoglioNerd, Vegolosi, MangiareBene, ViaMichelin sites. It’s possible to download the psd_widesites and jpeg_widesites files to have any graphic examples of the specifications of the format. The same files can be also downloaded through the two buttons under the graphic preview of the format on the left of the description.
Link and tracking
URL must be sent separately to Italiaonline, do not enter or change it in creativities. Each creativity can have a single URL associated with. Send to Italiaonline a link with a domain (eg: http://adv.italiaonline.it …) or an equivalent click command, not an IP address (eg http://123.156.789 …).
Link (only Dynamic)
The URL should not be entered or changed in creativity.
Tracking – Click count
Optional: provide a click command that tracks the landing page as indicated by the third party service used.
Tracking – Impression count
Optional: provide a tracking pixel as indicated by the third party service used. Italiaonline will accept only tracking pixels with HTTPS protocol (all the elements of the redirect creativity must be recalled in safe mode).