{"id":27235,"date":"2017-05-30T13:21:55","date_gmt":"2017-05-30T11:21:55","guid":{"rendered":"http:\/\/www.italiaonline.it\/?p=27235\/"},"modified":"2022-10-06T11:58:12","modified_gmt":"2022-10-06T09:58:12","slug":"the-new-virgilio-video","status":"publish","type":"post","link":"https:\/\/www.italiaonline.it\/corporate\/en\/2017\/05\/30\/the-new-virgilio-video\/","title":{"rendered":"THE NEW VIRGILIO VIDEO"},"content":{"rendered":"

Italiaonline non finisce mai di rinnovare le sue property: \u00e8 la volta di Virgilio Video<\/strong><\/a>, il media center della prima internet company italiana, che oggi si presenta con un nuovo look&feel, maxi player in primo piano e un layout sempre pi\u00f9 mobile-friendly.<\/p>\n

Anche sul nuovo verticale viene data evidenza ai contenuti pi\u00f9 visti e condivisi in base ai trend SEO e social, in linea con la consolidata strategia editoriale data driven, realizzata dagli ingegneri di Italiaonline, che mescola le logiche dell\u2019interazione umana con quelle del machine learning.<\/p>\n

Tre le parole chiave su cui si fonda la strategia video della internet company: ricchezza, originalit\u00e0, brand safety.<\/p>\n

Il nuovo Virglio Video ha una library molto ricca, costituita da oltre 50mila contenuti di qualit\u00e0 in costante aggiornamento, con un incremento di circa 1.200 nuovi video al mese: un bacino vasto e organizzato sia per categorie tematiche classiche \u2013 da Consigli a Lifestyle, da Cucina a Viaggi, da Tech a Motori \u2013 sia per categorie e filoni pi\u00f9 innovativi (Storie, Buono a sapersi, Emozioni, Virali, Vite bestiali).
\nI contenuti sono accuratamente selezionati dal team di Italiaonline, per fornire all\u2019audience le proposte pi\u00f9 attraenti, filtrando con la dovuta attenzione i video di pubblico dominio provenienti dalla Rete.<\/p>\n

L\u2019originalit\u00e0 delle proposte \u00e8 garantita sia da partner di primo livello sia da produzioni e format completamente pensate e realizzate dal team Italiaonline. I formati gi\u00e0 attivi spaziano dalle news al lifestyle e al benessere, tra essi: \u201cC\u2019era una volta oggi\u201d, 365 video pillole per raccontare i fatti del giorno in 60 secondi; #tacco12, il tutorial che spiega come truccarsi come le star; #atuttasalute, video dedicati al benessere a tavola; #acasadi, per entrare nel mondo delle celebrities scoprendone il loro mondo di lusso. Presto sugli schermi di Virgilio Video altri due format originali ed esclusivi: #anitaeilsesso, che tratter\u00e0 l\u2019educazione sessuale spiegata da una mamma a una figlia, e #matrimoniofaidate, consigli per nozze low cost e alternative.<\/p>\n

\u201cIl video \u00e8 uno dei principali driver di crescita del mercato pubblicitario online \u2013 afferma Domenico Pascuzzi, Direttore National Marketing di Italiaonline. I clienti richiedono sempre di pi\u00f9 viewability robuste, engagement e un contesto di fruizione premium in cui veicolare i messaggi pubblicitari. Tutti ingredienti alla base del nostro nuovo Virgilio Video, in cui abbiamo puntato su un\u2019offerta di contenuti premium, rubriche e format originali e un layout grintoso e ottimizzato per la fruizione da tutti i device. Tutti i contenuti presenti su Virgilio Video sono scelti e controllati da un team editoriale dedicato con l\u2019obiettivo di garantire la brand safety dei nostri inserzionisti pubblicitari. Oltre ad essere un driver di crescita, il video \u00e8 indubbiamente anche un driver di innovazione, penso ai video in verticale che si stanno sempre di pi\u00f9 affermando come nuovo linguaggio, ai video 360\u00b0 immersivi, sino a spingersi ai livelli di realt\u00e0 virtuale e aumentata. E\u2019 una evoluzione che seguiamo attivamente con l\u2019obiettivo di offrire nuovi prodotti in linea con le esigenze del mercato.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Italiaonline non finisce mai di rinnovare le sue property: \u00e8 la volta di Virgilio Video,…<\/p>\n","protected":false},"author":2,"featured_media":27236,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-27235","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"yoast_head":"\nTHE NEW VIRGILIO VIDEO - Corporate<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.italiaonline.it\/corporate\/en\/2017\/05\/30\/the-new-virgilio-video\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"THE NEW VIRGILIO VIDEO - Corporate\" \/>\n<meta property=\"og:description\" content=\"Italiaonline non finisce mai di rinnovare le sue property: \u00e8 la volta di Virgilio Video,...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.italiaonline.it\/corporate\/en\/2017\/05\/30\/the-new-virgilio-video\/\" \/>\n<meta property=\"og:site_name\" content=\"Corporate\" \/>\n<meta property=\"article:published_time\" content=\"2017-05-30T11:21:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-10-06T09:58:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.italiaonline.it\/corporate\/wp-content\/uploads\/sites\/10\/2017\/05\/virgilio_video_3-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"630\" \/>\n\t<meta property=\"og:image:height\" content=\"375\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"iolmanage\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"iolmanage\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/corporate\\\/en\\\/2017\\\/05\\\/30\\\/the-new-virgilio-video\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/corporate\\\/en\\\/2017\\\/05\\\/30\\\/the-new-virgilio-video\\\/\"},\"author\":{\"name\":\"iolmanage\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/corporate\\\/#\\\/schema\\\/person\\\/20c7086fc9c4058dcc4b6eb708720bac\"},\"headline\":\"THE NEW VIRGILIO VIDEO\",\"datePublished\":\"2017-05-30T11:21:55+00:00\",\"dateModified\":\"2022-10-06T09:58:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/corporate\\\/en\\\/2017\\\/05\\\/30\\\/the-new-virgilio-video\\\/\"},\"wordCount\":490,\"image\":{\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/corporate\\\/en\\\/2017\\\/05\\\/30\\\/the-new-virgilio-video\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.italiaonline.it\\\/corporate\\\/wp-content\\\/uploads\\\/sites\\\/10\\\/2017\\\/05\\\/virgilio_video_3-1.png\",\"articleSection\":[\"News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.italiaonline.it\\\/corporate\\\/en\\\/2017\\\/05\\\/30\\\/the-new-virgilio-video\\\/\",\"url\":\"https:\\\/\\\/www.italiaonline.it\\\/corporate\\\/en\\\/2017\\\/05\\\/30\\\/the-new-virgilio-video\\\/\",\"name\":\"THE NEW VIRGILIO VIDEO - 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