Skin

Description

All the creativities delivered in redirect, tracking pixel included, must be provided in https. Creativities not conforming to https will be not published.

Format delivered by Italiaonline, consisting of just 1 creativity fully clickable

It’s possible to download the psd and jpeg files to have any graphic examples of the specifications of the format. The same files can be also downloaded through the two buttons under the graphic preview of the format on the left of this page.

Send creativities by email to traffico@adv.italiaonline.it with reference to Italiaonline Sales Account in copy: at least 3 working days before publication. In the subject of the email, please indicate order ID and description (Ex: LB_012345 – Advertiser Name – Product Name – Month/Year): in absence of order ID, indicate the description (see the creativity policy for details).

To manage HTML5 materials, see the HTML5 guidelines.

Specifications

FormatGIF, JPG
Size1920 x at least 600 px
Maximum weight150 KB
RedirectNo: the format is delivered by Italiaonline.
BackgroundThe part of the background not covered by the provided creativity will be colored: please indicate the background color to use. It must be in harmony with the rest of creativity.

Link and tracking (static and dynamic formats)

Link

URL must be sent separately to Italiaonline, do not enter or change it in creativities. Each creativity can have a single URL associated with. Send to Italiaonline a link with a domain (eg: http://adv.italiaonline.it …) or an equivalent click command, not an IP address (eg http://123.156.789 …).

Link (only Dynamic)

The URL should not be entered or changed in creativity.

Tracking – Click count

Optional: provide a click command that tracks the landing page as indicated by the third party service used.

Tracking – Impression count

Optional: provide a tracking pixel as indicated by the third party service used. Italiaonline will accept only tracking pixels with HTTPS protocol (all the elements of the redirect creativity must be recalled in safe mode).

Skin

Description

Format delivered by Italiaonline, consisting of just 1 creativity fully clickable

Send creativities by email to traffico@adv.italiaonline.it with reference to Italiaonline Sales Account in copy: at least 3 working days before publication. In the subject of the email, please indicate order ID and description (Ex: LB_012345 – Advertiser Name – Product Name – Month/Year): in absence of order ID, indicate the description (see the creativity policy for details).

To manage HTML5 materials, see the HTML5 guidelines.

 

Specifications

FormatoGIF, JPEG
Dimensione1920 x minimo 600 px
Peso massimo150 KB
RedirectNo: il formato è gestito direttamente da Italiaonline.
SfondoLa parte dello sfondo non coperta dalla creatività dovrà essere colorata: il colore è a scelta del Cliente e si deve armonizzare con il resto della creatività.

Link and tracking

Link

URL must be sent separately to Italiaonline, do not enter or change it in creativities. Each creativity can have a single URL associated with. Send to Italiaonline a link with a domain (eg: http://adv.italiaonline.it …) or an equivalent click command, not an IP address (eg http://123.156.789 …).

Link (only Dynamic)

The URL should not be entered or changed in creativity.

Tracking – Click count

Optional: provide a click command that tracks the landing page as indicated by the third party service used.

Tracking – Impression count

Optional: provide a tracking pixel as indicated by the third party service used.